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Strategic Planning Defined

Strategic Planning 

Looks at all the things your small business could do and narrows it down to the things it is actually good at doing. A strategic plan also helps business leaders determine where to spend time, human capital, and money. – Forbes: 5 Steps to a Strategic Plan

Business Strategist 

Gives small businesses an edge that helps them grow more quickly. – Synnovatia: 5 Cool Things a Business Strategist Does for Your Small Business 

Business Plan vs. Strategic Plan 

Business plan:  Covers the “who” and “what” of the business

Strategic plan:  Gives us the “how” and “when”